Nicknamed "The Sunshine City", the tropical landscape of St. Petersburg inspired this print collection. From the vibrant waters of the gulf to the lush palm trees, these patterns feature a mix of beautiful blues & greens.
Read on to learn more about this gorgeous collection & see our newest silhouettes!
Dresses
Our #1 best-selling silhouette is here in our St. Pete print! The elegant tulip sleeves & flattering off the shoulder style makes this dress a must-have in your closet!
Classic style meets vibrant hues in our St. Pete Embroidered Tunic Dress! Pair your favorite sandals or dress it up with heels!
This one shoulder dress will definitely cause some double takes! This show-stopping style will keep you sun safe & stylish from the beach, to brunch & beyond!
Fun & flowy this dress brings the tropics with you wherever you go! Lightweight fabric, a flattering smocked bodice & adjustable tie straps mean this dress will be your new go-to!
Dressed up or romping around our new drop waist dress & tie romper are the perfect picks! Both of these new silhouettes are travel-ready with wrinkle-resistant fabrics. Toss them in your bag & head off to sunny adventures!
Cover Ups
Stay sun safe & stylish in our St. Pete Embroidered Cover Up! Throw it over your fave swimsuit for the perfect look from beach to boardwalk.
One of our most popular styles, this sleeveless tunic dress features green twill tape details on the collar & hem for a chic look.
Swimwear
Take a dip into the clear waters of the Gulf of Mexico in the St. Pete Embroidered V-Neck One-Piece. The embroidered detailing & fabulous fit are made to make you look and feel your best!
Or mix it up with a tankini and one of our classic swim skirts for easy & elegant seaside style.
If a bikini is your style, you'll love the fun ruffle detail on our St. Pete Ruffle Bikini Top & the flattering waist of our St. Pete High Waisted Bikini Bottom.
Family Styles
Match your family in this fun print with our Men's St. Pete Swim Trunks! Protective UPF 50+ fabric & interior shorts will keep him comfy every beach day.
And don't forget the little man! These swim trunks are fashionable & functional with UPF 50+, interior shorts, pockets & an elastic waistband with a tie.
These gorgeous greens & blues are ready to take you from everyday to vacay! Soak up some Florida sunshine with a crisp cocktail! Explore the city that inspired this curated collection in our travel blog or learn more about the design of this limited-edition print.
Shop new arrivals now & follow us on Facebook & Instagram for the latest sun safe style inspo.