Skip to content
Summer Fashion Trends & Sun Protection From Cabana Life

Summer Fashion Trends & Sun Protection From Cabana Life

As the sun shines brighter and temperatures rise, it's time to embrace the vibrant spirit of summer fashion. This season brings a delightful array of trends that effortlessly blend comfort with style, making every outfit a statement under the sun.

Blonde woman looking to side wearing Periwinkle Blue Tiered Ruffle Dress in front of crashing waves on rocks.

From breezy sundresses that flow with the wind to bold patterns and colors that evoke a sense of adventure, summer fashion invites us to explore and express ourselves. Whether you're planning beachside escapes, city outings or backyard gatherings, there's a trend to suit every occasion and mood. Join us as we unravel the hottest summer fashion trends that promise to elevate your wardrobe and capture the essence of this sun-kissed season.

UPF 50+ Clothing

One thing that never goes out of style: Sun Protection. With long days in the sun this summer it's important to stay safe. Whether you're lounging by the pool, strolling on the beach or enjoying a sunny afternoon picnic, Cabana Life designs prioritize both your style and your skin's health.  

Woman wearing Provence Hooded Cover Up next to woman wearing Provence Sleeveless Tunic Dress under floral umbrella

Despite wearing sunscreen there's always hard to reach places and remembering to reapply. Cover up with Cabana Life to provide the highest rated protection with a variety of UPF 50+ fabrics. After all, your typical white T-shirt only provides the equivalent of SPF 7 – which you would never buy or spray! All of our styles block 98% of UVA and UVB rays. Shop our collection of sun protective dresses, swimwear, rashguards and more. 

Bright Colors and Bold Prints

A woman with blonde hair standing next to a pool lounger wearing a Cote D`Azur Off The Shoulder Dress.

Vibrant hues like hot pinks and electric blues are in vogue. Bold floral prints, summer motifs and geometric patterns are also popular.

A black woman standing in front of palms wearing Sebastian Sleeveless Tunic Dress with hands in front.

Flowy Dresses and Maxi Skirts

Woman wearing San Sebastian Midi Dress with purse next to bar

Lightweight, flowy dresses and skirts are perfect for summer, offering comfort and style. The San Sebastian Tiered Midi Dress offers a loose yet flattering silhouette that provides comfort and UPF coverage for anything under the sun. 

A woman standing in front of a rustic, beachy wooden door in the UPF50+ Cabana Life White Embroidered Tunic Maxi Dress.

Look for breezy silhouettes, tiered designs and bohemian-inspired details. The White Embroidered Tunic Maxi Dress features lime and beaded tassels, unique blue embroidery and a drop waist for a classic twist on a white summer sundress. 

Athleisure Wear

Comfortable and stylish athleisure pieces continue to be popular, including sporty dressesskorts and sneakers that can transition from the tennis court or golf course and then to casual outings. Our new sport dress style has become a quick best-seller! Available in blue, white and a pink diamond pattern, this sun protective dress is perfect for running errands or playing a match. 


Accessories made from natural materials like straw, raffia, bamboo and jute are trending, including totes, bucket hats and visors that add a summery vibe to any outfit. Our White Cabana Life Logo Jute Bag is great for long days at the beach to haul it all! If you're looking for a cute straw or raffia bag, check out the selection exclusive to our Cabana Life Boutique in Jacksonville Beach, FL. 

Woman wearing Cote d'Azur Ruffle Tankini and Aqua Ruched Bikini Bottom opening Cote d'Azur Large Accessory Bag leaning against palm tree on beach.

Let's make packing easier and more fun with our Accessory Bags! With bright colors and florals trending this season, our Cote d'Azur Large Accessory Bag is essential for travel. Store your makeup in this roomy bag or throw in what you need for walking down to the resort pool or beach. These accessory bags are available in large and small in a variety of this year's hottest prints. 

Trucker Hats

Woman wearing Cabana Girl Hat and holding Cabana Boy Hat in front of face wearing San Sebastian Midi Dress.

Every year it seems there is a new hat trend, and this summer it's trucker hats. While we love a classic baseball cap, our new Cabana Boy and Cabana Girl Hats are perfect for beach trips with the family and make great gifts. They are our signature navy color with white embroidery and mesh along the sides. 

Colorful Jewelry

Side of black curly haired woman wearing Provence Short Sleeve Tee Dress and pink bracelets on beach.

We're all about the accessories! Dress up any outfit with coordinating jewelry. We have a variety of vibrant stackable bracelets, fun earrings and minimalist style necklaces available at the Cabana Life Boutique in Jacksonville Beach, FL. Shop Cabana Life styles and other items that fit the coastal lifestyle to complete your look. Open Monday-Friday 10am-5pm.

These trends can be adapted to fit personal style preferences and are perfect for enjoying the warm weather while staying fashionable. Wishing you a (sun) safe & fun summer from our Headquarters & Boutique in Jacksonville Beach, FL.